Home Business Start Up: Tips for Attracting Customers

Target Your Customers ManAs someone who is starting a Home Based Business, it can be hard to find enough customers to make your business successful.  Many Home Business Start Up owners struggle without a boss telling them what to do.  Instead, it is up to them to find customers and steady work.

Once your business GROWS and you get enough customers, it can be a balance between having enough work to keep you busy, without becoming overwhelmed by your deadlines.  Here are some more tips for attracting customers:

Figure Out Who Your Ideal Customers are:

Once you know who you are trying to find, they will be easier to find for your Home Business Start Up.  Learn their interests and where they spend their time (both online and off).

Network Constantly:

You should attend professional seminars and gatherings so you can socialize with others who are in business too!  You may also want to go to networking events where you are likely to find some customers.  If you run a craft business, you should go to craft events where you can socialize with a lot of potential customers!

Don’t Forget Social Media:Social Media Globe

Though many people claim to NOT like Social Media, it really does open up the possibilities for businesses.  Instead of only meeting people in your general area, you can have customers all over the world!  A lot of Online Marketing businesses depend on it.

Focus on Building Relationships:

Marketing, especially Social Media Marketing, is NOT just about finding customers.  Instead, it is more about building relationships, so that when someone needs something that you offer, they quickly think of you.  They are also more likely to recommend you to your friends if they trust you.

Start a Blog:

A Blog is a great way to get new customers because, with each Blog Post that you publish, your website has a greater chance of being found.  Most of the time, when people are looking online, the Search Engines send them to blogs.  Why not make it yours?

Always do Your Best:

You should always strive to offer the best services so that at the end of the day, your clients are happy.  Happy clients not only come back for more, they also recommend you to their friends.  Satisfied customers may also go online and leave a review, which can really help you find new customers.

Ask for Reviews:

Most people won’t buy a single thing OR spend money on services without reading several reviews.  For this reason, it is really important to ask your customers to help you grow your business by leaving reviews.

Ask for Referrals:Target Customers Diagram

Though people may recommend your business, it doesn’t hurt to tell other satisfied customers that you like referrals.  You may even want to reward referrals.  It doesn’t even have to cost much to show your appreciation for them.  A card, discount on their next product or service, gift card, or anything small will be appreciated.


Marketing and finding customers is NOT always about selling yourself.  Instead, you should always strive to build relationships, both online and off, with professionals and potential customers.  You should go to networking events where you can meet other business owners as well as some where you can meet potential customers.

Online, you shouldn’t ever forget Social Media.  There are millions of people on Social Media that you could potentially meet!  If you are a Digital Entrepreneur and work in Online Marketing, you should also start a Blog as a way to get people to your website.  Each Blog Post that you write gives you more chances of someone finding you and your website!

When you do get some work, you should also strive to do your best every time!  Word-of-mouth advertising is so powerful and happy customers will spread the word!  You should also ask your customers to leave reviews to ensure that you get more business.

For more information about Home Business Start Up and attracting customers, feel free to peruse our http://OnlineMarketingHomeBusiness.com website for ongoing and topical information.  We at OmniTech Enterprises, LLC seek to inspire, educate, and train aspiring Online Entrepreneurs.  With our unique education & training products, and world-class live events, we teach how to start and grow a profitable online business.  We also help to support Small Business Entrepreneurs worldwide who need funding to grow their business.  We look forward assisting you to become a highly successful Digital MarketerTo your success !


Marv Wells

Marv Wells & Logos


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